Sparks

United Airlines and the Case of the Walking, Talking Brand

United Airlines and the Case of the Walking, Talking Brand

Nobody’s perfect, right?  Yep, nobody.  But when you’ve had a week like United had last week, you have to take a good long look in the mirror and decide what you really stand for…as a company.  In today’s reality of the constant state of video, social...

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When You Are a Leader, Everyone Is Watching

When You Are a Leader, Everyone Is Watching

If you are a leader:  A CEO, a CMO, a CFO, if you manage employees of any sort, if you coach a baseball team, if you lead a food pantry, whatever it is, I have some news for you:  Everyone is watching your every move.  That might disturb you a bit....

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Niches Grow Your Business Faster

Niches Grow Your Business Faster

When I first started my own business, my first inclination was to go after every industry you could possibly think of.  Why?  Because I had done it for 17 years when I was with a large firm.  My initial thought was to not limit myself.  Why should...

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Let’s Talk about Toxic People in Business

Let’s Talk about Toxic People in Business

We all know one.  That person who is negative no matter what happens.  She gets a 20% raise and still thinks she was robbed.  He gets a promotion and finds something wrong with the announcement about it.  She never gives the boss a break.  He...

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The Epidemic of Hard Work and Loose Goals

The Epidemic of Hard Work and Loose Goals

As we look to the new year in business, we often feel like we are already working at our max, especially during times when we are trying to balance heavier personal obligations along with our intense workloads.  We all know hard work does not always equal enormous...

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Top 5 Reasons Business Owners Struggle

Top 5 Reasons Business Owners Struggle

Ever wonder why your brilliant friend, who is a business owner, seems to run and run and never get anywhere? Week after week you see her get defeated, deflated and ultimately depressed that her business is not in growth mode. 'She's so smart,' you think, 'but it's...

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Using Highest and Best Use to Help Leaders Grow

Using Highest and Best Use to Help Leaders Grow

One of the things I have learned over my career is the importance of learning agility.  You can always learn something from any book you read, seminar you attend or experience you have.  Even things that may not appear on the surface to be related to your business...

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